Leading Innovative Business Models Since 2007

Who We Are

We are a group of companies established in Cairo, Egypt, in 2007. As an innovative business models leader, we operate across three verticals—B2G, B2B, and B2C—specializing in creating and delivering solutions that empower our teams, partners, and clients to succeed in a rapidly changing world of work.

Our Vision

Our vision is to lead in the creation and delivery of innovative business models that enable our team, partners, and clients to thrive in their respective fields. We aim to be at the forefront of transforming the way work is approached and achieved.

Our Mission

We care deeply about people and the role of work in their lives. Our mission is to respect individuals, trust and support them, and enable them to achieve their goals both professionally and personally. We value the contributions of everyone involved in our success—our staff, clients, and candidates.

Our History

Since our establishment in 2007, we have grown into a trusted name in Cairo, Egypt, working across three key verticals:

• B2G (Business-to-Government): Delivering solutions tailored to government needs.
• B2B (Business-to-Business): Empowering businesses with innovative strategies.
• B2C (Business-to-Consumer): Enhancing consumer experiences through creative approaches.

Why Choose Us?

• Innovative Approach: We develop cutting-edge business models to address modern challenges.
• People-Centric Focus: We prioritize the well-being and success of individuals.
• Proven Track Record: Over a decade of experience in delivering results across multiple sectors.
• Diverse Expertise: Expertise in B2G, B2B, and B2C verticals to meet varied needs.

Our Commitment

We are committed to creating innovative business models that drive success for our teams, partners, and clients. By fostering a culture of trust, respect, and collaboration, we ensure that everyone involved achieves their full potential.

Partner with Us

Join us in shaping the future of work. Whether you’re a business, government entity, or individual, we have the expertise and innovative solutions to help you succeed. Contact us today to learn how we can support your goals.